Taylor's Library Banner
Image from Google Jackets

Media rules! mastering today's technology to connect with and keep your audience / Brian Reich, Dan Solomon.

By: Contributor(s): Publication details: Hoboken, N.J. : J. Wiley, c2008.Description: xxii, 230 p. ; 24 cmISBN:
  • 9780470108888
Subject(s): DDC classification:
  • 303.2 REI
Contents:
The media that matters -- Translating transition -- Be all things -- Be organic -- Be a guide -- Be choosy -- Be a fighter -- Be an expert -- Be part of the best team -- Be ahead of your audience -- Be second to your competitors -- Be fresh -- Be geographic -- Be a public failure -- Be connected and coordinated -- Be a steward - Be measurable.
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 3, Shelf 3 , Side 2, TierNo 5, BayNo 6

 303.2 REI (Browse shelf(Opens below)) 1 Available SOMAC,09030,03,GR 5000099454

The media that matters -- Translating transition -- Be all things -- Be organic -- Be a guide -- Be choosy -- Be a fighter -- Be an expert -- Be part of the best team -- Be ahead of your audience -- Be second to your competitors -- Be fresh -- Be geographic -- Be a public failure -- Be connected and coordinated -- Be a steward - Be measurable.