Taylor's Library Banner
Image from Google Jackets

Tribal marketing, tribal branding [electronic resource] : brand co-creation and the future of marketing / by Brendan Richardson.

By: Publisher: New York : Palgrave Macmillan, 2013Description: 1 online resourceISBN:
  • 9781137349101 (electronic bk.)
  • 1137349107 (electronic bk.)
Subject(s): Additional physical formats: Print version:: Tribal marketing, tribal brandingDDC classification:
  • 658.8 23
Online resources:
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library - Perpetual(TU) 658.8 (Browse shelf(Opens below)) e-book TBSxx,34001,03,CL,PPT | TBSxx,34002,03,CL,PPT | TBSxx,34003,03,CL,PPT | TBSxx,34004,03,CL,PPT | TBSxx,34005,03,CL,PPT | TBSxx,18002,03,CL,PPT

Includes bibliographical references and index.

Description based on print version record.