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Creating and marketing new products and services / Rosanna Garcia.

By: Publisher: Boca Raton, FL : CRC Press, Taylor & Francis Group, [2014]Copyright date: ©2014Description: xxv, 412 pages : illustrations ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781482203608 (hardback)
Subject(s): DDC classification:
  • 658.575 GAR 2014
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 1, TierNo 5, BayNo 8

658.575 GAR 2014 (Browse shelf(Opens below)) 1 Available TBSxx,34001,03,CL 5000155304

Includes bibliographical references and index.