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Principles of marketing / Philip Kotler, Gary Armstrong, Lloyd Harris, Nigel F. Piercy.

By: Contributor(s): Publisher: Harlow, England : Pearson Education Limited, 2013Edition: 6th European editionDescription: xxx, 683 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780273742975 (paperback)
Subject(s): DDC classification:
  • 658.8 KOT 2013
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 5

 658.8 KOT 2013 (Browse shelf(Opens below)) 1 Available TBSxx,34003,03,CL 5000160982

Includes bibliographical references and index.