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Brand romance : using the power of high design to build a lifelong relationship with your audience / by Neil Gridley and Yasushi Kusume.

By: Contributor(s): Publisher: Basingstoke : Palgrave Macmillan, 2013Description: viii, 235 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781137369000 (hardback)
Subject(s): DDC classification:
  • 658.5752 GRI 2013
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 1

 658.5752 GRI 2013 (Browse shelf(Opens below)) 1 Available TBSxx,34003,03,CL 5000150526

Includes bibliographical references and index.