International business : Canada and global trade / Michael Schultz, David Notman, Ruth Hernder.
Publication details: Toronto, Ont. : Thomson/Nelson, c2003.Description: xi, 420 p. : col. ill. ; 26 cmISBN:- 0772529329 (hbk.)
- 658.049 SCH
Includes index.
Introduction. - Ch. 1. International interdependence. - Ch. 2. The importance of international business. - Ch. 3. International competitiveness, productivity, and quality. - Ch. 4. Changes in Canada's global business. - Ch. 5. International agreements, organizations and policies. - Ch. 6. International business opportunities and trends. - Ch. 7. Avoiding and managing common mistakes and problems. - Ch. 8. Culture and international business. - Ch. 9. Political and economic factors affecting international business. - 10. Global business ethics and social responsibility. - 11. International marketing. - 12. Logistics and global distribution. - Glossary. - Index. - Credits.
International Business Fundamental : BBB4M