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Strategic marketing communications : new ways to build and integrate communication / Paul Smith, Chris Berry and Alan Pulford

By: Contributor(s): Publication details: London : Kogan Page, 1997.Edition: Rev. edDescription: xiv, 290 p. : ill. ; 24 cmISBN:
  • 0749429186
Subject(s): DDC classification:
  • 658.802 SMI
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 3

658.802 SMI (Browse shelf(Opens below)) 1 Available SOMAC,37003,03,AD 5000035539

Includes index