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Asian brand strategy : how Asia builds strong brands / Martin Roll.

By: Publisher: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2006Description: xviii, 254 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1403992797 (cloth)
  • 9781403992796 (cloth)
Subject(s): DDC classification:
  • 658.827095 ROL
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 5

 658.827095 ROL (Browse shelf(Opens below)) 1 Available TBSxx,34002,03,CL 5000019544

Includes bibliographical references and index.