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Building your business with Google for dummies / by Brad Hill.

By: Series: --For dummiesPublication details: Hoboken, N.J. : Wiley Pub., c2004.Description: xvi, 358 p. : ill. ; 23 cmISBN:
  • 0764571435 (pbk.)
Subject(s): DDC classification:
  • 658.84 HIL
Contents:
Meeting the business side of google - Getting into google - Building your pagerank through networking - Optmizing a site for google - Putting google search on your site - Introducing search advertising and google adwords - Designing your adwords campaign and starting an account - Understanding adwords statistic and reports - Creating effective ad groups - Managing ongoing campaigns - Introducing the google adSense program - Starting an adSense account and publishing ads - Enhancing your adsense revenue - Getting into froogle and google catalogs - Premium services - Ten site optimization resources - Ten SEM and SEO tips froms the pros
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1

 658.84 HIL (Browse shelf(Opens below)) 1 Available SOCIT,15011,03,GR 5000037391

Includes glossary and index.

Meeting the business side of google - Getting into google - Building your pagerank through networking - Optmizing a site for google - Putting google search on your site - Introducing search advertising and google adwords - Designing your adwords campaign and starting an account - Understanding adwords statistic and reports - Creating effective ad groups - Managing ongoing campaigns - Introducing the google adSense program - Starting an adSense account and publishing ads - Enhancing your adsense revenue - Getting into froogle and google catalogs - Premium services - Ten site optimization resources - Ten SEM and SEO tips froms the pros