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New media technology : cultural and commercial perspectives / John V. Pavlik ; foreword by Everette E. Dennis.

By: Contributor(s): Publication details: Boston, Mass. : Allyn and Bacon, c1998.Edition: 2nd [rev.] edDescription: xiv, 400 p. : ill. ; 23 cmISBN:
  • 020527093X (pbk.)
Subject(s): DDC classification:
  • 302.23 PAV
Contents:
1. New media technology: an industry overview - 2. The internet: today's information superhighway - 3. Historical perspectives: media at the millennium - 4. The technology - 5. From convergence to the information superhighway: concepts and applications in cyberspace - 6. Masters of the universe - 7. Rewriting the editorial and creative process - 8. Marketing electronic publications - 9. The legal and regulatory environment - 10. Social and cultural consequences - 11. The future: the age of Random access -- Glossary of new media technology terms.
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 1, TierNo 1, BayNo 2

 302.23 PAV (Browse shelf(Opens below)) 1 Available SOMAC,09030,03,GR 5000046939

Rev. ed. of: New media technology and the information superhighway. 1996.

Includes bibliographical references (p. 379-394) and index.

1. New media technology: an industry overview - 2. The internet: today's information superhighway - 3. Historical perspectives: media at the millennium - 4. The technology - 5. From convergence to the information superhighway: concepts and applications in cyberspace - 6. Masters of the universe - 7. Rewriting the editorial and creative process - 8. Marketing electronic publications - 9. The legal and regulatory environment - 10. Social and cultural consequences - 11. The future: the age of Random access -- Glossary of new media technology terms.