Marketing management : a value creation process / Pierre-Louis Dubois, Alain Jolibert, Hans Mühlbacher.
Publication details: New York : Palgrave Macmillan, 2007.Description: xiv, 466 p. : ill. ; 26 cmISBN:- 9780333773192 (pbk.)
- 0333773195 (pbk.)
- 658.8 DUB
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Shelf location | Call number | Materials specified | Vol info | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 3 |
658.8 DUB (Browse shelf(Opens below)) | 1 | Available | GENLS,GENLS,03,GR | 5000014293 |
Includes bibliographical references and index.