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Social communication in advertising : consumption in the mediated marketplace / William Leiss, Stephen Kline, Sut Jhally, Jacqueline Botterill.

By: Contributor(s): Publisher: London ; New York : Routledge, Taylor & Francis Group, 2015Edition: Third editionDescription: x, 683 pages : illustrations ; 24cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781138130425 (hardback)
Subject(s): DDC classification:
  • 659.1042 LEI 2015
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 7

 659.1042 LEI 2015 (Browse shelf(Opens below)) 1 Available TDSxx,29006,03,RM 5000167424

Includes bibliographical references (pages 637-659) and index.

First issued in hardback 2015.