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Inside marketing : practices, ideologies, devices / edited by Detlev Zwick and Julien Cayla.

Contributor(s): Publication details: Oxford : Oxford University Press, 2011.Description: xi, 357 p. : ill. ; 24 cmISBN:
  • 9780199576746 (hbk.)
  • 0199576742 (hbk.)
Subject(s): DDC classification:
  • 658.8 INS 2011
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Graduate Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 5, BayNo 3

 658.8 INS 2011 (Browse shelf(Opens below)) 1 Available TBSxx,44001,03,GR 5000121457

Includes bibliographical references and index.