Clark, Taylor, 1979-
Starbucked : a double tall tale of caffeine, commerce, and culture / Taylor Clark. - New York : Little, Brown, c2007. - 297 p. ; 24 cm.
Includes index.
Introduction: The experiment -- The rise of the mermaid. Life before lattes ; A caffeinated craze ; The siren's song ; Leviathan -- Getting steamed. Storm brewing ; A fair trade? ; What's in your cup ; Green-apron army ; The Seattle colonies -- Epilogue: The last drop.
0316005320 (pbk.) 9780316005326 (pbk.)
Coffee industry--History.
Coffee--Social aspects.
Coffee shops--Social aspects.
Corporate culture--Case studies.
International business enterprises--United States--Case studies.
338.17373 / CLA
Starbucked : a double tall tale of caffeine, commerce, and culture / Taylor Clark. - New York : Little, Brown, c2007. - 297 p. ; 24 cm.
Includes index.
Introduction: The experiment -- The rise of the mermaid. Life before lattes ; A caffeinated craze ; The siren's song ; Leviathan -- Getting steamed. Storm brewing ; A fair trade? ; What's in your cup ; Green-apron army ; The Seattle colonies -- Epilogue: The last drop.
0316005320 (pbk.) 9780316005326 (pbk.)
Coffee industry--History.
Coffee--Social aspects.
Coffee shops--Social aspects.
Corporate culture--Case studies.
International business enterprises--United States--Case studies.
338.17373 / CLA