Aldridge, Meryl.
Understanding the local media / Merly Aldridge. - Maidenhead : Open University Press / McGraw-Hill, 2007. - 193 p. ; 23 cm.
Includes bibliographical references and index.
Introduction - 1. Why local media matter - 2. Regional and local newspapers: just another retailer? - 3. Imagining the community - 4. Local broadcasting: what price public service? - 5. Must broadcast regional news be anodyne? - 6. A delicate balance: media in the nations of the UK - 7. Working in local media: from smoke-filled rooms to sweatshops - 8. What is the future for local media? - References - Index.
9780335221721 (pbk.) 0335221726 (pbk.)
Local mass media--Great Britain
302.230941 / ALD
Understanding the local media / Merly Aldridge. - Maidenhead : Open University Press / McGraw-Hill, 2007. - 193 p. ; 23 cm.
Includes bibliographical references and index.
Introduction - 1. Why local media matter - 2. Regional and local newspapers: just another retailer? - 3. Imagining the community - 4. Local broadcasting: what price public service? - 5. Must broadcast regional news be anodyne? - 6. A delicate balance: media in the nations of the UK - 7. Working in local media: from smoke-filled rooms to sweatshops - 8. What is the future for local media? - References - Index.
9780335221721 (pbk.) 0335221726 (pbk.)
Local mass media--Great Britain
302.230941 / ALD