Vee, Jimmy, 1975-

Gravitational marketing : the science of attracting customers / Jimmy Vee, Travis Miller, Joel Bauer. - Hoboken, N.J. : John Wiley, c2008. - xxxv, 236 p. : ill. ; 24 cm.

Includes index

Pt.1: The laws of gravitational marketing - 1. The power of gravity - 2. Anatomy of gravitational marketing - 3. How to be worthy of attraction - 4. The newton in all of us 5. The object of your attraction - 6. Increase you gravitational potential - 7. Create irresistible attraction - Pt.2: Gravitational marketing attraction techniques - 8. Activate your gravitational attraction - 9. Attraction through personal effort - 10. Attraction through direct mail - 11. Attraction through print - 12. Attraction through free publicity - 13. Attraction through the internet - 14. Attraction through radio and television.

9780470226476 (hbk.)


Marketing--Psychological aspects
Consumers--Psychology
Information behavior
Marketing--Social aspects

658.82 / VEE