Straubhaar, Joseph D.
World television : from global to local / Joseph D. Straubhaar. - Los Angeles, London : SAGE, c2007. - 1 v. (various pagings) ; 24 cm. - Communication and human values .
Includes bibliographical references and index.
Chapter 1. A multilayered world of television : an overview - Chapter 2. Hybridization and the roots of transnational, geocultural and culturak-linguistic markets - Chapter 3. Creating national and regional television and cultural industries - Chapter 4. Creating global, U.S. and transnational television spaces - Chapter 5. Increasing complexity: the technology of ceating global and national television spaces - Chapter 6. Producing national television, glocal and local - Chapter 7. TV exporters: from American empire to cultural-linguistic markets - Chapter 8.Multiple proximities between television genres and audiences choosing between national, transnational and global television - Chapter 9. Making sense of world television hybridization or multilayered cultural identities? - Index.
9780803954632 (pbk. : alk. paper)
Television--Social aspects.
Group identity.
384.55 / STR
World television : from global to local / Joseph D. Straubhaar. - Los Angeles, London : SAGE, c2007. - 1 v. (various pagings) ; 24 cm. - Communication and human values .
Includes bibliographical references and index.
Chapter 1. A multilayered world of television : an overview - Chapter 2. Hybridization and the roots of transnational, geocultural and culturak-linguistic markets - Chapter 3. Creating national and regional television and cultural industries - Chapter 4. Creating global, U.S. and transnational television spaces - Chapter 5. Increasing complexity: the technology of ceating global and national television spaces - Chapter 6. Producing national television, glocal and local - Chapter 7. TV exporters: from American empire to cultural-linguistic markets - Chapter 8.Multiple proximities between television genres and audiences choosing between national, transnational and global television - Chapter 9. Making sense of world television hybridization or multilayered cultural identities? - Index.
9780803954632 (pbk. : alk. paper)
Television--Social aspects.
Group identity.
384.55 / STR