Block, Martin P., 1946-

Business-to-business market research / Martin P. Block, Tamara S. Block. - 2nd ed. - Mason, Ohio : Texere, c2005. - x, 277 p. : ill. ; 24 cm. + 1 CD-ROM (4 3/4 in.).

Includes bibliographical references and index.

0324222300 (hbk.) 9780324222302 (hbk.)


Industrial marketing--Research.
Industrial marketing--Management
Marketing research.

658.804 / BLO