Davidson, Rob.
Marketing destinations and venues for conferences, conventions and business events / Rob Davidson and Tony Rogers. - Oxford : Elsevier/Butterworth-Heinemann, c2006. - vii, 271 p. : ill. ; 25 cm. - Events management series . - Events management series .
Includes bibliographical references and index
9780750667005 (pbk.) 0750667001 (pbk.)
Congresses and conventions--Marketing
Congresses and conventions--Management.
060.688 / DAV
Marketing destinations and venues for conferences, conventions and business events / Rob Davidson and Tony Rogers. - Oxford : Elsevier/Butterworth-Heinemann, c2006. - vii, 271 p. : ill. ; 25 cm. - Events management series . - Events management series .
Includes bibliographical references and index
9780750667005 (pbk.) 0750667001 (pbk.)
Congresses and conventions--Marketing
Congresses and conventions--Management.
060.688 / DAV