The new cultures of food marketing opportunities from ethnic, religious and cultural diversity / [electronic resource] : edited by Adam Lindgreen and Martin K. Hingley. - Surrey, England ; Burlington, VT : Gower Pub. Co., c2009. - xxi, 319 p. : ill. - Food and agricultural marketing series .

Includes bibliographical references and index.

Electronic reproduction.
Palo Alto, Calif. :
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.

Ethnic food industry.
Food--Social aspects.
Food preferences.
Minority consumers.

Electronic books.

HD9333.A2 / N49 2009eb