Shaw, Mark, 1965-

Copywriting : successful writing for design, advertising, and marketing / Mark Shaw. - London : Laurence King, 2009. - 216 p. col. ill. ; 25 cm.

Includes bibliographical references (p. 211) and index.

9781856695688 (pbk.) 1856695689 (pbk.)


Advertising copy.

659.132 / SHA 2009