Cain, Sandra.

Key concepts in public relations / Sandra Cain. - Basingstoke : Palgrave Macmillan, c2009. - xi, 251 p. : ill. ; 22 cm. - Palgrave key concepts . - Palgrave key concepts. .

Includes bibliographical references and index.

9780230203297 (pbk.) 0230203299 (pbk.)


Public relations--Dictionaries.

659.2 / CAI 2009