Simons-Morton, Bruce G.
Behavior theory in health promotion practice and research / Bruce Simons-Morton, Kenneth R. McLeroy, Monica L. Wendel. - Burlington, MA : Jones & Bartlett Learning, c2012. - xix, 427 p. : ill. ; 23 cm.
Includes bibliographical references and index.
Health behavior in the context of public health -- A social ecological perspective -- Theories of motivation and behavior : a brief history and contemporary perspectives -- Expectancy value models -- Operant conditioning, self-regulation, and social cognitive theory -- Social influence theory : the effects of social factors on health behavior -- Diffusion of innovations theory -- Learning, teaching, and counseling -- Self determination theory and motivational interviewing -- Stage models -- Health communication and social marketing -- Communities and health promotion -- Multi-level program planning -- Program evaluation, translation, and dissemination -- The going places problem behavior prevention program : a multi-level program.
9780763786793 (pbk.) 0763786799 (pbk.)
Health behavior.
Health promotion.
613 / SIM 2012
Behavior theory in health promotion practice and research / Bruce Simons-Morton, Kenneth R. McLeroy, Monica L. Wendel. - Burlington, MA : Jones & Bartlett Learning, c2012. - xix, 427 p. : ill. ; 23 cm.
Includes bibliographical references and index.
Health behavior in the context of public health -- A social ecological perspective -- Theories of motivation and behavior : a brief history and contemporary perspectives -- Expectancy value models -- Operant conditioning, self-regulation, and social cognitive theory -- Social influence theory : the effects of social factors on health behavior -- Diffusion of innovations theory -- Learning, teaching, and counseling -- Self determination theory and motivational interviewing -- Stage models -- Health communication and social marketing -- Communities and health promotion -- Multi-level program planning -- Program evaluation, translation, and dissemination -- The going places problem behavior prevention program : a multi-level program.
9780763786793 (pbk.) 0763786799 (pbk.)
Health behavior.
Health promotion.
613 / SIM 2012