Fiske, John.

Introduction to communication studies / John Fiske. - 3rd ed. - London : Routledge, 2011. - li, 195 p. : ill. ; 23 cm.

"With a new introductory essay on Why Fiske still matters, by Henry Jenkins ; and with a new discussion on the topic of Structuralism and semiotics, Fiske-style between Ron Becker ... [et al.]"

Includes bibliographical references and index.

9780415596480 (hbk.) 0415596483 (hbk.) 9780415596497 (pbk.) 0415596491 (pbk.)


Communication.
Semiotics.

302.2 / FIS 2011