Inside Saatchi & Saatchi selling Brazilian spirit [videorecording] :
- Frenchs Forest, NSW : BBC Active, 2006.
- 1 videodisc (40 min.) : sd., col., 4 3/4 in.
From DVD surface: "bring your classroom to life."
"Saatchi and Saatchi is a name synonymous with success. The company enjoys a reputation for startling creative work while millions of pounds of business pass through its worldwide offices every year. But could the latest brief prove problematic? With a £20 million budget, Saatchi and Saatchi has been charged with turning new Brazilian spirit. Sagatiba into a globally recognised brand like Bacardi or Smirnoff. The only problem is, no one outside Brazil has heard of it."--container.
DVD
Saatchi & Saatchi.
Alcoholic beverage industry--Brazil.
Advertising--Alcoholic beverages.
659.19064125 / INS 2006
From DVD surface: "bring your classroom to life."
"Saatchi and Saatchi is a name synonymous with success. The company enjoys a reputation for startling creative work while millions of pounds of business pass through its worldwide offices every year. But could the latest brief prove problematic? With a £20 million budget, Saatchi and Saatchi has been charged with turning new Brazilian spirit. Sagatiba into a globally recognised brand like Bacardi or Smirnoff. The only problem is, no one outside Brazil has heard of it."--container.
DVD
Saatchi & Saatchi.
Alcoholic beverage industry--Brazil.
Advertising--Alcoholic beverages.
659.19064125 / INS 2006