Mayar, Vipin, 1962-

Digital impact : the two secrets to online marketing success / Vipin Mayar, Geoff Ramsey. - Hoboken, N.J. : John Wiley, c2011. - v, 298 p. : ill. ; 24 cm.

Includes index.

9780470905722 (hbk.)


Internet marketing.
Electronic commerce.

658.872 / MAY 2011