Choi, David Y.

Values-centered entrepreneurs and their companies [electronic resource] / David Y. Choi and Edmund R. Gray. - New York : Routledge/Taylor & Francis, 2011. - 1 online resource (xiii, 194 p.) : ill.

Includes bibliographical references (p. [176]-187) and index.

Introduction -- The values-centered entrepreneurs -- Commit to a (meaningful) purpose -- Raise capital with mission in mind : be strategic, resilient, and cautious -- Hire talented employees with shared values -- Promote your company's values -- Build a cohesive, dedicated organization -- Maximize profits ... with some exceptions -- Minimize your environmental and social footprint -- Stay with it for the long haul -- Make giving a priority -- Be a role model for others -- Concluding thoughts.




Mode of access: World Wide Web.

9780203883501 (ebk : PDF)


Social responsibility of business.
Social entrepreneurship.
Entrepreneurship--Moral and ethical aspects.


Electronic books.

658.408