Devereux, Mary M.

Public relations in Asia Pacific communicating effectively across cultures / [electronic resource] : Mary M.Devereux, Anne Peirson-Smith. - Hoboken : John Wiley, 2011. - 1 online resource (242 p.)

Advertising Value Equivalency (AVE).

9781118179345 (ebk.) 111817934X (ebk.) 9781118179369 (ebk.) 1118179366 (ebk.)


Public relations--Pacific Area.
Public relations--Asia.
Electronic books.

659.2095 / 2 23