Smit, Barbara.
Sneaker wars : the enemy brothers who founded Adidas and Puma and the family feud that forever changed the business of sport / Barbara Smit. - New York : ECCO, 2009. - xvi, 384 p. : ill. ; 24 cm.
First published: 2008.
Includes bibliographical references (p. [345]-368) and index.
9780061246586 (pbk.)
Dassler, Adi, 1900-1978.
Dassler, Rudi, 1898-1974.
Adidas-Salomon AG.
Adidas AG.
PUMA AG Rudolf Dassler Sport.
Sporting goods industry--History.--Germany
Footwear industry--History.--Germany
Athletic shoes--History.
338.768536 / SMI 2009
Sneaker wars : the enemy brothers who founded Adidas and Puma and the family feud that forever changed the business of sport / Barbara Smit. - New York : ECCO, 2009. - xvi, 384 p. : ill. ; 24 cm.
First published: 2008.
Includes bibliographical references (p. [345]-368) and index.
9780061246586 (pbk.)
Dassler, Adi, 1900-1978.
Dassler, Rudi, 1898-1974.
Adidas-Salomon AG.
Adidas AG.
PUMA AG Rudolf Dassler Sport.
Sporting goods industry--History.--Germany
Footwear industry--History.--Germany
Athletic shoes--History.
338.768536 / SMI 2009