Marketing communications /
Lynne Eagle [and three others].
- First edition.
- 1 online resource (445 pages) : illustrations, tables
Includes index.
9780415507707 9780415507714 9781315778860 (e-book)
Communication in marketing.
Advertising.
Electronic books.
658.8/02
Includes index.
9780415507707 9780415507714 9781315778860 (e-book)
Communication in marketing.
Advertising.
Electronic books.
658.8/02