Schaeffler, Jimmy
Digital video recorders : DVRs changing TV and advertising forever / Jimmy Schaeffler. - Amsterdam : Focal Press/Elsevier, c2009. - xx, 289 p. : ill. ; 23 cm. - NAB executive technology briefings . - NAB executive technology briefings .
Includes bibliographical references and index.
An overview of digital video recorders -- What is a DVR? -- The business of DVRs -- DVR uses and applications -- Business models -- Customers : how to choose a DVR? -- International DVR growth -- The future of DVRs -- Appendix A: Glossary -- Appendix B: Companies driving global DVR -- Appendix C: Audience insight : U.S. DVR penetration and usage (courtesy Nielsen).
024081116X (pbk.)
Digital video tape recorders.
621.38833 / SCH
Digital video recorders : DVRs changing TV and advertising forever / Jimmy Schaeffler. - Amsterdam : Focal Press/Elsevier, c2009. - xx, 289 p. : ill. ; 23 cm. - NAB executive technology briefings . - NAB executive technology briefings .
Includes bibliographical references and index.
An overview of digital video recorders -- What is a DVR? -- The business of DVRs -- DVR uses and applications -- Business models -- Customers : how to choose a DVR? -- International DVR growth -- The future of DVRs -- Appendix A: Glossary -- Appendix B: Companies driving global DVR -- Appendix C: Audience insight : U.S. DVR penetration and usage (courtesy Nielsen).
024081116X (pbk.)
Digital video tape recorders.
621.38833 / SCH