Marcousé, Ian.
Business case studies : AS and A level / Ian Marcousé and David Lines. - 3rd ed. - Harlow : Longman, 2002 - xviii, 318 p. : ill ; 26 cm.
Marketing. -- Finance. -- Operation management. -- People in organisations. -- External influences, objectives and strategy. -- Integrated cases.
0582406366 (pbk.) 9780582406360 (pbk.)
Business--Case studies.
Business enterprises--Case studies.
658 / MAR
Business case studies : AS and A level / Ian Marcousé and David Lines. - 3rd ed. - Harlow : Longman, 2002 - xviii, 318 p. : ill ; 26 cm.
Marketing. -- Finance. -- Operation management. -- People in organisations. -- External influences, objectives and strategy. -- Integrated cases.
0582406366 (pbk.) 9780582406360 (pbk.)
Business--Case studies.
Business enterprises--Case studies.
658 / MAR