Doole, Isobel.
International marketing strategy : contemporary readings / Isobel Doole and Robin Lowe - 1st ed. - England : International Thomson Business Press, c 1997 - xv , 400 p. ; 24 cm.
1861522339
Export marketing--Management--Case studies.
Export marketing--Management
658.848 / DOO
International marketing strategy : contemporary readings / Isobel Doole and Robin Lowe - 1st ed. - England : International Thomson Business Press, c 1997 - xv , 400 p. ; 24 cm.
1861522339
Export marketing--Management--Case studies.
Export marketing--Management
658.848 / DOO