Dwyer, F. Robert

Business marketing : connecting strategy, relationships, and learning / by Robert Dwyer and John F. Tanner. - Singapore : McGraw-Hill, c1999 - xxix, 670 p. : ill. (some col.) ; 25 cm.

Instructor's Manual to accompany Business marketing : connecting strategy, relationships, and learning by Robert Dwyer and John F. Tanner. Test Bank to accompany Business marketing : connecting strategy, relationships, and learning by Robert Dwyer and John F. Tanner.

0071162003 (pbk. : Int ed.) 0256221375 (instructor's manual) 0256221634 (test bank)


Marketing

658.8 / DWY