Laudon, Kenneth C., 1944-

E-commerce : business, technology, society / E-commerce 2015 Kenneth C. Laudon, Carol Guercio Traver. - Eleventh edition. - xli, 803, I-59, C-1 pages : illustrations ; 26 cm

Includes bibliographical references and index.

9780133507164 (hardback)


Electronic commerce.
Internet marketing.
Information technology.

658.872 / LAU 2015