Heinrichs, Jay.
Winning arguments : from Aristotle to Obama : everything you need to know about the art of persuasion / Jay Heinrichs. - London : Penguin, 2010. - 326 p. ; 20 cm.
First published in the USA by Three Rivers Press 2007. Includes index. First published in Great Britain by Allen Lane as Thank you for arguing 2008--T.p. verso. Revised edition published by Penguin as Winning Arguments 2010--T.p. verso.
9780141032580 (pbk.)
Persuasion (Rhetoric)
303.342 / HEI 2010
Winning arguments : from Aristotle to Obama : everything you need to know about the art of persuasion / Jay Heinrichs. - London : Penguin, 2010. - 326 p. ; 20 cm.
First published in the USA by Three Rivers Press 2007. Includes index. First published in Great Britain by Allen Lane as Thank you for arguing 2008--T.p. verso. Revised edition published by Penguin as Winning Arguments 2010--T.p. verso.
9780141032580 (pbk.)
Persuasion (Rhetoric)
303.342 / HEI 2010