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Strengthening SME performance through social media adoption and usage /

Strengthening SME performance through social media adoption and usage / [edited by] Sikandar Ali Qalati, Dragana Ostic, Rohit Bansal. - 22 PDFs (291 pages) - Advances in business strategy and competitive advantage (ABSCA) book series . - Advances in business strategy and competitive advantage. .

Includes bibliographical references and index.

Restricted to subscribers or individual electronic text purchasers.

Mode of access: World Wide Web.

ISBN: 9781668457719

Standard No.: 10.4018/978-1-6684-5770-2 doi

Subjects--Topical Terms:
Small business--Management.
Social media.

Dewey Class. No.: 338.6/42

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