The lean startup :

Ries, Eric, 1978-

The lean startup : how constant innovation creates radically successful businesses / Eric Ries. - London ; New York : Portfolio Penguin, 2011. - 320 pages : illustrations ; 24 cm

Also published in a U.S. ed. under title: The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses.

Includes bibliographical references and index.

9780670921607


New business enterprises.
Consumers' preferences
Organizational effectiveness.
Entrepreneurship

658.11 / RIE 2011