Bosworth, Michael T.
What great salespeople do : the science of selling through emotional connection and the power of story / Michael Bosworth, Ben Zoldan. - New York, NY : McGraw-Hill, c2012. - xvi, 237 p. : ill. ; 24 cm.
Includes index.
9780071769716 (hbk.) 0071769714 (hbk.)
Selling.
Sales management.
Marketing.
658.85 / BOS 2012
What great salespeople do : the science of selling through emotional connection and the power of story / Michael Bosworth, Ben Zoldan. - New York, NY : McGraw-Hill, c2012. - xvi, 237 p. : ill. ; 24 cm.
Includes index.
9780071769716 (hbk.) 0071769714 (hbk.)
Selling.
Sales management.
Marketing.
658.85 / BOS 2012