Baker, Michael J.
Product strategy and management / Michael Baker and Susan Hart. - ix, 507 pages : illustrations ; 24 cm
Includes bibliographical references and index.
0130653683
New products--Management--Case studies.
Product management.
658.56 / BAK
Product strategy and management / Michael Baker and Susan Hart. - ix, 507 pages : illustrations ; 24 cm
Includes bibliographical references and index.
0130653683
New products--Management--Case studies.
Product management.
658.56 / BAK