Harrell, Gilbert D.
Marketing : connecting with customers / Gilbert D. Harrell. - 2nd ed. - Upper Saddle River, N.J. : Prentice Hall, c2002. - xxiv, 591, [18] p. ; 27 cm. + 2 videocassette ( 82:21 min tape 1) (91:24 min tape 2)
Includes bibliographical references and index.
Instructor's manual for marketing : connecting with customers. by Gilbert Harrell. ISBN : 0130609331 Set of 2 videocassettes : Video to accompany Marketing : connecting with customers by Gilbert Harrell. ISBN : 0130609382
0130334944 (pbk.)
Consumer satisfaction.
Marketing--Management.
658.812 / HAR
Marketing : connecting with customers / Gilbert D. Harrell. - 2nd ed. - Upper Saddle River, N.J. : Prentice Hall, c2002. - xxiv, 591, [18] p. ; 27 cm. + 2 videocassette ( 82:21 min tape 1) (91:24 min tape 2)
Includes bibliographical references and index.
Instructor's manual for marketing : connecting with customers. by Gilbert Harrell. ISBN : 0130609331 Set of 2 videocassettes : Video to accompany Marketing : connecting with customers by Gilbert Harrell. ISBN : 0130609382
0130334944 (pbk.)
Consumer satisfaction.
Marketing--Management.
658.812 / HAR