Siguaw, Judy A.
Hospitality sales : selling smarter / by Judy A. Siguaw and David C. Bojanic. - Clifton Park, NY : Thomson/Delmar Learning, c2004. - 204 p. : ill. ; 25 cm.
1401834787 (hbk.) 9781401834784 (hbk.)
Hospitality industry--Marketing.
Hospitality industry--Food service.
Hospitality industry.
647.940688 / SIG
Hospitality sales : selling smarter / by Judy A. Siguaw and David C. Bojanic. - Clifton Park, NY : Thomson/Delmar Learning, c2004. - 204 p. : ill. ; 25 cm.
1401834787 (hbk.) 9781401834784 (hbk.)
Hospitality industry--Marketing.
Hospitality industry--Food service.
Hospitality industry.
647.940688 / SIG