The complete guide to special event management : business insights, financial advice, and successful strategies from Ernst & Young, advisors to the Olympics, the Emmy Awards, and the PGA Tour / Ernst & Young, Dwight W. Catherwood, Richard L. Van Kirk. - New York, NY : John Wiley c1992. - xiv, 306 p. : ill. ; 24 cm.

0471549088 (hbk.) 9780471549086 (hbk.)


Special events industry--Handbooks, manuals, etc.
Special events--Handbooks, manuals, etc.
Publicity--Handbooks, manuals, etc.
Marketing--Management--Handbooks, manuals, etc.
Meetings--Planning--Handbooks, manuals, etc.

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