Johnson, Gerry

Exploring corporate strategy / Exploring corporate strategy : text and cases Gerry Johnson, Kevan Scholes, Richard Whittington - 7th ed. - Harlow, England : Financial Times Prentice Hall , c2005. - xxxvi, 1033 p. : ill. ; 27 cm.

Includes index catalogued based on Exploring corporate strategy: text and cases.

I: Introduction -- II: The strategic position -- III: Strategic choices -- IV: Strategy into action -- V: How strategy develops.

0273687344 (pbk : Text and Cases) 0273687395 (pbk : Text) 9780273687399 (pbk : Text) 9781405840552 (pbk : Text) (Set) 9781405840545 (pbk : Text and Cases) (Set)


Business planning--Case studies.
Business planning.
Strategic planning--Case studies.
Strategic planning.

658.4012 / JOH