Kilbourne, Jean.
Can't buy my love : how advertising changes the way we think and feel / Jean Kilbourne. - 1st Touchstone ed. - New York : Touchstone, c1999. - 366 p. : ill. ; 24 cm.
Previously published as: Deadly persuasion.
Includes bibliographical references (p. 333-349) and index.
Introduction : "A girl of many parts" : the making of an activist -- "Buy this 24-year-old and get all his friends absolutely free" : we are the product -- "In your face--all over the place!" : advertising is our environment -- "Bath tissue is like marriage" : the corruption of relationships -- "Can an engine pump the valves in your heart?" : crazy for cars -- "Please, please, you're driving me wild" : falling in love with food -- "The more you subtract, the more you add" : cutting girls down to size --"Forget the rules! enjoy the wine" : alcohol and rebellion -- "What you're looking for" : rage and rebellion in cigarette advertising -- "The dream begins as soon as you open the door" : advertising an addictive mind-set -- "In life there are many loves, but only one grande passion" : addiction as a relationship -- "You talkin' to me?" : advertising and disconnection -- "Two ways a woman can get hurt" : advertising and violence -- "Relax, and enjoy the revolution" : redefining rebellion.
0684866005 (pbk.) 9780684866000 (pbk.) 0684865998 (hbk.) 9780684865997 (hbk.)
Women in advertising.
Women consumers.
658.834 / KIL
Can't buy my love : how advertising changes the way we think and feel / Jean Kilbourne. - 1st Touchstone ed. - New York : Touchstone, c1999. - 366 p. : ill. ; 24 cm.
Previously published as: Deadly persuasion.
Includes bibliographical references (p. 333-349) and index.
Introduction : "A girl of many parts" : the making of an activist -- "Buy this 24-year-old and get all his friends absolutely free" : we are the product -- "In your face--all over the place!" : advertising is our environment -- "Bath tissue is like marriage" : the corruption of relationships -- "Can an engine pump the valves in your heart?" : crazy for cars -- "Please, please, you're driving me wild" : falling in love with food -- "The more you subtract, the more you add" : cutting girls down to size --"Forget the rules! enjoy the wine" : alcohol and rebellion -- "What you're looking for" : rage and rebellion in cigarette advertising -- "The dream begins as soon as you open the door" : advertising an addictive mind-set -- "In life there are many loves, but only one grande passion" : addiction as a relationship -- "You talkin' to me?" : advertising and disconnection -- "Two ways a woman can get hurt" : advertising and violence -- "Relax, and enjoy the revolution" : redefining rebellion.
0684866005 (pbk.) 9780684866000 (pbk.) 0684865998 (hbk.) 9780684865997 (hbk.)
Women in advertising.
Women consumers.
658.834 / KIL