Managing visitor attractions : new directions/
edited by Alan Fyall, Brian Garrod and Anna Leask
- Oxford : Butterworth-Heinemann, c2003.
- xxvi, 313 p. : ill.; 24 cm.
Includes bibliographical references and index.
Part one : Introduction : the role and nature of visitor attractions -- Part two : Developing visitor attraction provision -- Part three : The management of visitor attractions -- Part four : Marketing visitor attractions -- Part five : Future trends.
0750653817 (pbk.) 2120750653818 (pbk.)
Tourism--Management.
Amusements--Management.
338.4791068 / MAN
Includes bibliographical references and index.
Part one : Introduction : the role and nature of visitor attractions -- Part two : Developing visitor attraction provision -- Part three : The management of visitor attractions -- Part four : Marketing visitor attractions -- Part five : Future trends.
0750653817 (pbk.) 2120750653818 (pbk.)
Tourism--Management.
Amusements--Management.
338.4791068 / MAN