Zhang, Hanqin Qiu.

Tourism and hotel development in China : from political to economic success / Hanqin Qiu Zhang, Ray Pine, Terry Lam. - New York : Haworth Hospitality Press/International Business Press, c2005. - xiii, 297 p. : ill. ; 22 cm.

Includes bibliographical references (p. 275-287) and index.

1. Introduction: background information on China - 2. Historical review of tourism - 3. China's inbound travel - 4. Domestic tourism - 5. China's outbound travel - 6. The evolution of National tourism policies - 7. The government's role in developing tourism in China - 8. Tourism policy implementation in China - 9. China travel services - 10. World hotel development trends and their influence on China's hotel industry - 11. China's hotel industry development since 1978 - 12. Hotel chain development in China - 13. Hotel operations in China: outsourcing - 14. Compensation and incentive management in Chinese hotels - 15. Employee motivation in Chinese hotels - 16. The potential of China's tourism and hotel industry.

0789012588 (soft : alk. paper)


Tourism--Planning.--China
Hotels--Planning.--China

338.479151 / ZHA