Nalty, Kevin H.

Beyond viral : how to attract customers, promote your brand, and make money with online video / Kevin H. Nalty. - Hoboken, N.J. : John Wiley, c2010. - xx, 282 p. : ill. ; 24 cm. - The new rules of social media series. . - New rules of social media series. .

Includes bibliographical references and index.

0470598883 (hbk.) 9780470598887 (hbk.) 9780470877371 (ebk.) 9780470877609 (ebk.) 9780470877616 (ebk.)


Viral marketing.
Internet videos.

658.872028546 / NAL 2010