Review of marketing research Volume 4 / [electronic resource] . edited by Naresh K. Malhotra. - Armonk, N.Y. : London : M.E. Sharpe ; Eurospan [distributor], 2008. - xix, 202 p. : ill. - Review of marketing research ; 4 .

Includes bibliographical references.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Marketing research.
Marketing.


Electronic books.

HF5415.2 / .R484 2008eb