Thaler, Richard H., 1945-
Nudge : improving decisions about health, wealth, and happiness / Richard H. Thaler, Cass R. Sunstein. - Int. ed. - New York : Penguin Books, 2009. - x, 305 p. : ill. ; 20 cm.
Includes bibliographical references (p. 270-293) and index.
Part I: Humans and Econs. - Part II: Money. - Part III: Society. - Part IV: Extensions and objections.
9780141040011 (pbk.)
Economics--Psychological aspects
Choice (Psychology)--Economic aspects
Decision making--Psychological aspects
Consumer behavior
330.019 / THA
Nudge : improving decisions about health, wealth, and happiness / Richard H. Thaler, Cass R. Sunstein. - Int. ed. - New York : Penguin Books, 2009. - x, 305 p. : ill. ; 20 cm.
Includes bibliographical references (p. 270-293) and index.
Part I: Humans and Econs. - Part II: Money. - Part III: Society. - Part IV: Extensions and objections.
9780141040011 (pbk.)
Economics--Psychological aspects
Choice (Psychology)--Economic aspects
Decision making--Psychological aspects
Consumer behavior
330.019 / THA